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To initiate the discussion over the advantages and disadvantages of a sole proprietorship, we must understand what sole proprietorship is. Sole proprietorship refers to a business that is owned and run by a single individual. This individual is solely responsible for his/her business with no partnership. It...
Small businesses need unique ideas for maximizing production but their resources are limited. Productivity plays a major role in the success of a small business. Productivity is the concept of getting a good output in a certain amount of time. But how can small businesses utilize this...
Blindly launching marketing campaigns and hoping it gets to your ideal customer is the quickest way to failure. Successful businesses can attest to the importance of precisely identifying your target audience before spending even a dime on ads or influencers. Selection of target market varies according the...
While sales have always been something, which when you think about, you come up with a picture of a guy in your mind, a smooth-talking and fully suited. Something along the lines of what you see in your everyday lives on wall street. Yes, that’s just something...
In our digital world, exciting new technologies such as virtual reality, cloud computing, big data, and intelligent chatbots redefine the way businesses connect with customers. Digital technology is now paving the way to easy personalization of customer experience and better online customer engagement. Besides, as digital technologies...
Many of us are confused while recognizing the difference between sell vs sale. With slightly similar meanings, they are bound to create confusion for those who are new to the English language. If you are a new entrepreneur or a business student this article is...
Our digital marketing agency, Straight North, has worked with thousands of startups and entrepreneurial businesses over a span of more than 20 years. Many of these clients came to us after having been frustrated by poor results from their marketing efforts. While hundreds...
When you start a new company or business in Dubai, it is essential to have a pro service. Pro services are equally important for small and big companies because they help in quick documentation, passing employees visa's and get government approvals fast for your business. Pro services...
As a small business, you need to offer customers just as much flexibility as a company many times your size. Often, that means ensuring that you can accept a variety of payment types online or in-store. Versatile payment options for small business helps attract new customers and...
When it comes to enhancing call center operations, nothing matters more than to increase call center team productivity. Whether your agents work from home or from the office, it is important that they operate as one cohesive unit. That said, the struggle with performance,...

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